Peter Lewinton builds the excitement for a big Miami card featuring both Jake Paul vs AnEsonGib and Demetrius Andrade vs Luke Keeler
As the Jake Paul vs AnEsonGib fight on Jan 30 in Miami comes into focus the 16 bookmakers who are offering odds on the fight are struggling to pick the winner. They are making Jake Paul the narrowest of favourites in contrast with the YouTubeFighterRank who have Gib just ahead of Paul, ranked at No. 3 and No. 4 respectively based on previous fights.
This is in sharp contrast to the world title fight on the same card, Demetrius Andrade vs Luke Keeler, which has odds as generous as 14-1 for an upset victory for the WBO title challenger.
The outcome of sporting events is never certain, and bookies can be wrong, but this neatly summarises the current position of the YouTubeFighting community. The YouTubeFighterRank has tracked only 15 YouTubeFighter events since the madness began in August 2017 with Joe Weller vs Malfoy. Both Gib and Paul are debuting professional fighters with a few ‘fights’ under their belts. We have no idea what is going to happen. Very exciting. The lack of boxing skills compared to the other fighters on the card makes this fight no less compelling. Will the tenacious but smaller Gib wipe the smile from the face of Paul who clearly views his fight as a stepping-stone to greater things?
The chaos of all of this can also be seen in the fact that it is not even 100 per cent clear which weight Paul and Gib are fighting at – light-heavy or cruiser.
50,000 live viewers tuned in to the Paul vs Gib press conference and Eddie Hearn wasn’t even there.
Andrade vs Keeler is a decent fight for the boxing purist but the drama for the casual viewer or the social media community is not in the same league.
Turning pro may turn out to be a drag anchor for the ability of the YouTubeFighters to get more fixtures to happen, but those that do will certainly generate a strong audience. Perhaps it is a younger audience not so inclined to pay for PPV access, but it is an attractive demographic for advertisers and sponsors.